Housed in one of the old trading warehouses along the Singapore river, Stacked was conceived with a simple yet distinctly industrial interior. Utilising robust materials as raw concrete, weathered steel with also a friendly soft side.
The design vision was to create hip and happening bar serving a unique range of dim sum bar bites which fuses traditional Chinese recipes with some rather more unexpected Western ingredients.
We took those influences and created a strong and modern branding solution using varying weights of san serif fonts and a minimal colour palette of black, white and a splash of vivid yellow. The bar snacks are presented to guests in a stack (hence the name) of bamboo steamers.
This serving element is reflected in the supporting 3-tiered icon which can be detached and used separately from the main brand. This looks part of the a bamboo steamer, industrial barrel or a Chinese lantern which takes influences from the buildings current and past history.
